Domestic Marketing and Consumer Information

Whole grains offer vitamins and minerals, plus high levels of antioxidants and other healthy plant-based nutrients.

Whole grains contain protective antioxidants in amounts near or exceeding those in fruits and vegetables. They also provide some unique antioxidants not found in other foods. Wheat and oats almost equal broccoli and spinach in antioxidant activity. Research continues to turn up new evidence on the benefits of whole grains. We’ve known for years that the fiber in whole grains helps promote digestive health. More recently, studies have shown that eating more whole grains may help reduce the risk of heart disease, cancer and diabetes.

Studies also show that whole grains may lower triglycerides, improve insulin control, help with weight management, and slow the buildup of arterial plaque.

Can you think of a better reason to EAT WHEAT?

Recent news

  • November is National Bread Month

    November 17, 2016

    One bushel of Kansas wheat can produce 90 loaves of whole wheat bread. In 2016, one acre could feed a family of three for more than 14 years! 

    Read more

  • Rise to the top with these NFOB tips

    October 27, 2016

    Competing at a national contest is a once in a lifetime experience, but it takes some serious work to make it to that level of competition. The bakers who become finalists of the National Festival of...

    Read more

  • Search underway for America's top amateur bread baker

    September 29, 2016

    Entries for the 2017 National Festival of Breads, sponsored by King Arthur Flour, Red Star Yeast and the Kansas Wheat Commission, are being accepted on October 1, 2016 through January 16, 2017. The...

    Read more

  • Thank A Farmer at the Kansas State Fair

    September 8, 2016

    Visitors to the Kansas Wheat booth in the Pride of Kansas building are encouraged to stop by and sign a thank you card for the wheat farmers of the state.

    Read more

  • Rediscover Wheat - September 2016

    September 6, 2016

    Rediscover Wheat is the official publication of the Kansas Association of Wheat Growers (KAWG) and the Kansas Wheat Commission (KWC).

    Read more

  • Rediscover Wheat - August 2016

    August 4, 2016

    Rediscover Wheat is the official publication of the Kansas Association of Wheat Growers (KAWG) and the Kansas Wheat Commission (KWC).

    Read more

  • 2016 Annual Report

    August 3, 2016

    The 2016 Kansas Wheat annual report features stories on research, exports and consumer outreach.

    Read more

  • Rediscover Wheat - July 2016

    July 5, 2016

    Rediscover Wheat is the official publication of the Kansas Association of Wheat Growers (KAWG) and the Kansas Wheat Commission (KWC). Engineering resistance to beat the bugs Wheat as we grow it...

    Read more

  • Rediscover Wheat - June 2016

    June 1, 2016

    Rediscover Wheat is the official publication of the Kansas Association of Wheat Growers (KAWG) and the Kansas Wheat Commission (KWC).

    Read more

  • Should Farmers Share More? Consumers Say Yes.

    April 14, 2016

    With wheat harvest quickly approaching, eyes all over the world are watching the Kansas crop. This includes consumers, who consistently report that they want to hear from the farmers who produce the...

    Read more